Facebook Allows Advertisers to Buy In-Stream Ads

August 19, 2017

In a bid to give advertisers more flexibility and control to buy video ads to meet their target audience, Facebook has introduced an option to deliver ads on in-stream placements in videos on the social networking platform. The move also gives advertisers an option to specify whether they would like their in-stream ads to appear on Facebook itself or across the range of websites and apps in Facebook’s Audience Network ad network…

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Facebook to Reduce Video Clickbait From News Feed

August 18, 2017

After Facebook launched three updates earlier this year to reduce clickbait content on its platform, the company has announced two more updates to limit video clickbait posts from appearing in the News Feed. Video clickbaits are those posts that have fake video-play buttons embedded into an image, and videos of a static image. “Publishers that rely on these intentionally deceptive practices should expect the distribution of those clickbait stories to markedly decrease. Most…

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Facebook CEO Mark Zuckerberg Becomes World’s Fifth Richest Person: Fortune

August 14, 2017

Following Facebook’s second quarter earnings report that showed the company’s stocks hit record high, CEO Mark Zuckerberg has achieved a personal milestone too, becoming the world’s fifth richest person. According to a report in Fortune on Thursday, Zuckerberg’s net worth hit $72.7 billion (roughly Rs. 4,66,466 crores) on Thursday. This increase of more than $3 billion (roughly Rs. 19,248 crores) sent him past Mexico’s Carlos Slim to become the world’s fifth-richest man. “Zuckerberg’s…

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In Costly Silicon Valley, Case of Facebook Contractor Who Lives in a Car

August 14, 2017

Unable to afford an apartment in Silicon Valley, a contractor working for Facebook is being forced to live out of her car. According to a report in Daily Mail, Parsha, who has earned a sobriquet ‘Pinky’ for her pink hair, pink car and pink dog, is already burdened with student loans and medical bills. “I tell people all the time, stop looking at what somebody got and what you see…

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Facebook, Instagram Posts Will Soon Help Sniff Out Tax Fraud in India

August 14, 2017

A photo of your shiny new car on Instagram or the Facebook post about your chic holiday cottage may lead India’s taxman to your door. Starting next month, Prime Minister Narendra Modi’s government will begin amassing a warehouse of virtual information collected not just from traditional sources like banks but also from social media sites, as it looks to match residents’ spending patterns with income declarations, said people familiar with the matter. Officials will be able…

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Facebook Did Shut Down AI System, But Not Because Things Went Out Of Control

August 14, 2017

Amid the battle of words between billionaires Mark Zuckerberg and Elon Musk over the future of artificial intelligence last week, a story that suggested that Facebook had to shut down an AI program went viral. We may have gotten carried away by the pun, however. According to reports, Facebook had to shut down an AI program after two bots created their own language, that humans couldn’t understand. The conversation between the bots, named Bob and Alice,…

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Facebook Said to Be Working on Video Chat Device, Standalone Smart Speaker

August 14, 2017

Facebook is working on a video chat device for the home – the first major hardware product from its experimental Building 8 lab. Featuring a laptop-sized touchscreen, the device represents a new product category and could be announced as soon as next spring’s F8 developer conference, according to people familiar with the matter. They say the large screen and smart camera technology could help farflung people feel like they’re in the same…

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Over 650 Social Media URLs Already Blocked in 2017, Compared to Just 10 in 2014: Ahir

August 14, 2017

The number of social media URLs blocked by the government on the recommendation of an official panel has shown a rising trend with 652 web addresses shut down this year alone compared to just 10 in 2014, official date showed on Wednesday. The data given by Minister of State for Home Affairs Hansraj Gangaram Ahir in the Lok Sabha also showed that the URLs blocked on court orders during the…

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Facebook News Feed to Prioritise Links to Websites That Load Faster

August 14, 2017

In the coming months, Facebook is updating its News Feed to show more weblinks that load faster and less stories which take time to open. In a blog post on Wednesday, Facebook executives said they had heard from people how frustrating it is to click on a link that leads to a slow-loading webpage. “In fact, even more broadly on the Internet, we have found that when people have to wait for…

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Facebook Reports Modest Growth of Women Employees

August 14, 2017

Globally, the number of women working at Facebookhas risen to 35 percent, up from 33 percent in 2016 while their number in the technical department has risen by two per cent in the past year to 19 percent, the company said. According to a Facebook blog post on Wednesday, women now make up 27 percent of all new graduate hires in engineering and 21 percent of all new technical hires at Facebook. “We’re…

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